GLOSSARY of TERMS

Art Union a raffle with bigger prizes and less proportion returned to the charity.

Charity / Communty sector / Community group or organisation / non-profit or not-for-profit group / NGO (non government organisation) The 'third world' of the social/economy. Three sectors are generally recognised: the private sector (or business sector), the government sector (Federal, state, local) and this third sector whose name is legion because it's all of us. This sector is distinguished as non-govt and non-profit. A significant portion of it is religious or Church organisations. The rest perhaps could be described as humanitarian or humane  or related to a social activity or social welfare mission including sport or cultural and recreational activities. Organisations within this sector are the ones that will call you for money but the more respected ones usually don’t. We think that the term community social welfare organisation is about the best generic term for describing this 'sector'. These orgs can be local or global. They deal with diverse issues (as do the other two sectors) such as health, justice, sport, art, religion, environment.

The composition of a modern community group/charity resembles a two tier structure. A community group is a voluntary organisation run by a management committee (may be called Board of Directors) who are all volunteers - as are ordinary members who also assist the work of the group and may put themselves forward as a candidate for office at the annual general meeting (AGM). These are people whose commitment is reflected in their willingness to give up time and donate their skills, energy, spirit and other resources to the community for altruistic purposes. Think of a local tennis club where the volunteer members do everything - sell the drinks, roll the courts, organise the week end matches. But when a community group gets large or has special requirements it can't rely on volunteers. Paid staff may be employed to carry out the work of the group or charity. (The tennis club employs a part time green-keeper or installs synthetic courts). The management committee is still in charge, at least technically, their role is described as governance. But the day to day work of the group may be carried out by the paid staff being directed by the Board/management committee who meet monthly. This means that people who aren’t necessarily committed to the group - even if they are committed to their profession - who are just there because they are being paid (think of the green keeper eyeing the full time job at the golf course) to some extent take over the controls.  An underlying conflict might develop between the staff and the Board. The staff, involved as they are day in day out may feel that they know best and therefore may wish to run the place while bowing and nodding to the board and telling them only what they think they need to know. Although its practically important to have a division between the workers and the managers (ie the staff and the directors) there can be a subtle tussle between the two sides. Staff may indeed be running the show and the directors may be little more than spectators. The concern with this is that the staff are there for self interest – to get paid, perhaps develop professionally and develop their careers. The extent to which staff are the decision makers concerning professional fundraising is important. It's likely that engaging a professional fundraiser is not always a governance item - we know that sometimes board members get calls from telemarketers about fundraising for the charity they are directors off and are caught unawares. However the day to day operations of the fundraising will be done by employees including the compostion of the decietful spiels - a horror story in itself.

Charitable Collections soliciting for funds for charities or non profit groups. May be by asking for donations. Does not include gaming such as raffles. Gaming for charity is referred to as fundraising not charitable collections.

Code of Practice

Cold Call a telemarketing term meaning calling someone who is not expecting a call and has had no previous dealings with the organisation calling.

Commissions / Incentives paid to salespeople such as telemarketers for results of performance ie lots of sales and big sales. Commissions are usually a percentage of the sale amount eg 3% AND a flat fee eg $1 or $2 for every sale by credit card. These payments are normally paid to fundraising telemarketers who raise funds by raffles and art unions. The money paid to such fundraisers is a sale NOT a donation. You are buying chances to win a raffle. You are NOT making a donation.

Donation a gift to a charity not attached to a possible non-altruistic return in the form of prizes in a raffle or art union. Donations to Registered charities are tax deductible. (Ok so that's maybe a bit self-serving).

There is a little oddity with making donations when one of the so-and-so's calls you and presents a raffle/art union. With such a call the third party pro fundraising company will be contracted to SELL the raffle. (Perhaps they convinced the na´ve fundraising officer within the charity that raffles are best). If, while the telemarketer is trying to flog raffle tickets or “lucky numbers”, the person being called insists on making a donation instead then the telemarketer must facilitate that. But they won't get any commissions for accepting a donation. Further, that donation will go wholly to the charity not just 30-40% of it. (Notwithstanding that in a donations-only campaign a cut applies but less eg 50%). Things of a dodgy nature can occur when a person called asks to make a donation - as you could believe. Having a person express the audacity to simply want to donate to charity instead of providing the telemarketer with their commission is not something they are likely to cop without resistance. The better telemarketers will try and steer you toward entering the raffle. They will try to lead you to believe or allow you to believe that there is really no difference between donating or entering the raffle. It's still going to charity right? And perhaps one of your lucky numbers will answer its calling in life? They certainly won't tell you that by changing from the donation to the raffle will mean that eg your $100 to charity has now been shrunk to $30-$40 just so the telemarketer can get a small commission (but they all add up). As well the statistics (which may be posted on electronic sales figure boards) which determine a telemarketers employment stability and other prospects such as increased hours per week will be improved by making the sale instead of meekly submitting to the donation. 

Just reflect on that. Someone wants to give eg $100 to charity. They get hoodwinked into giving only $30 and the remaining $70 is redirected otherwise, including into profit and commissions. Is that any better or different than someone reaching over the office counter at a charity and stealing $70? Yes it is because in one scenario the person ends up explaining it to a magistrate but in the other case the individual is rewarded and praised for good performance.

Do Not Call register a Commonwealth scheme whereby the public can place themselves on a list not to be cold-called by business telemarketing calls. Names automatically drop off after 3 years and requires re registry. DOES NOT apply to fundraising calls even if the call is a sales call by a private business getting 70% of the fundraising income.

Fundraising "How is fundraising different to charitable collections? Fundraising conducted by an entity for the objects and purposes of the entity is not a charitable collection unless the entity is using the money or benefit for a charitable purpose." Reference
This reveals the fundamental difference between fundraising (the term also used when private companies raise funds on the stock exchange) and collecting for charity. Hence why raffles are termed fundraising because most of the money is not going to charity.

Fundraising Institute Australia (FIA)  Described as the peak body of professional fundraising in Australia. Very good source of information. Its interest is in representing and promoting professional fundraisers. Committed to good, ethical practice. By no means are all (or even most probably) professional fundraisers and fundraising charities aligned with this excellent body. Only FIA members are bound by its excellent Code of Practice.

Gaming  Wherein some sort of silly game is used to raise funds for charity. The idea is that people aren’t really interested in giving so if you tempt them with an underwhelming prize or overwhelm them with extravagant obscenely wasteful prizes you will be able to raise money for charity because the bottom line is that people don’t really give a toss about anyone but their selves -  all the time, time and time again, without exception. To make matters worse the pedlars who flog these silly games will seek deceitfully to impose their devices on people who would prefer to just donate. Professional fundraisers make believe that entering their self-serving games is the same as making a donation.                                                              

                                        

Hot List or Hots. Name given by the telemarketing fundraising industry to lists of contact details of people who are expected by their history to give money frequently. Telemarketers love these lists because they can earn more money calling a hot list.

In-house

Law/Legislation made by acts of parliament, the legislative arm of govt. These are the ultimate Thou Shalt/Shalt Not's.

Lottery

Lucky Numbers stupid, annoying name given to entries/chances to win a prize in a fundraising raffle or art union. Characterises the hollow headed, mercenary attitude that the professional fundraising industry has to charitable collections. All chances/entries are referred to as “lucky” even though, obviously only the 2 or 3 winning entries are lucky.
Evidently they think that deeming a microscopic chance to win a prize as 'lucky' is more appealing than giving your money to a worthy cause. Mind you, if you are the sort of
sociological retard who is won over by such a gamble, go ahead it's a free country - even for people like you.

Professional fundraiser/Commercial fundraiser business owner/s and staff at a business which conducts fundraising on behalf of a charity or community group. The motivation is self interest ie to make money. They aren’t required to have a commitment in any way to the group they fundraise for eg its values and mission statement but they commonly solicit to the public as if they  were the charity itself so that they  can make more money for themselves and reduce your ability to make an informed decision. How do they get away with that? Because people have an instinctive trust when dealing with charity so they don't ask questions, they just take it all at face value. What they don't know is that they are NOT dealing with a charity. They are dealing with a sales business and sales people who have been contracted to provide a service to a charity and who do what they do to make money for themselves. Pretending to be charity, being dishonest helps them earn more. Like taking candy from a baby.

Raffle A method used to raise funds for charities. It is not the same as a donation but professional fundraisers keep that obscure. A fraction of your money will go to the charity in a raffle eg 30% - 40% but professional fundraisers will allow you to think differently especially during the sleazy selling process. Different from art unions in that prizes are smaller eg the cheapest new car on the market.

Regulation / Policy / Rules made by the executive arm of government ie Government depts, agencies, authorities commissions. These do's and dont's aren’t law made in parliament by they are developed by govt bureaucracies to help run the practical aspects of operations such as housing, health, fundraising etc.

Spiel/script A string of words whose status makes a criminal lawyer look as honest and as candid as a saint. No surprise that "spiel" is a near anagram of "lies". Designed purely to get money out of you, preferably on credit card. Very, very loosely related to the work of the fundraising organisation. Usually composed by people who neither know nor care about whatever is being fundraised for – and perhaps approved of by a self-serving fundraising officer at a low level within the fundraising organisation. Top heavy with smarmy sentiment, lite on relevant facts. Despite this it is probably the main form of public relations that the organisation does. Tends to rely on reverse Darwinian selection in that those least fit to exercise judgment, least fit to see through waffle and least able to recognise a lying money grubber are the most likely to be compelled by the emotive misrepresentation.


Supporter Another annoying, stupid and misleading term that professional fundraising types use in reference to people who give money to charity through them and their silly, ubiquitous lucky number raffles. What it really means is persons who are conned into paying for the wages and profits of unscrupulous professional fundraisers. Most of the “support” is for the paid staff and private owners of the business operation who have nothing to do with and couldn’t care less about whatever that charity (they call them clients) does.Your support is mainly for a lucrative, dishonest and disgraceful industry.

Telemarketing A way of doing business from a remote location where the buyer can't get a close look at what they are buying. The telemarketing salesperson can use words to paint a false picture of the product or service being sold. If done by credit card the money can be got at without the buyer being allowed to become too well acquainted with the purchased item. The credit card transaction can be recorded but the waffling, misleading spiel that inspired the purchase is not recorded as this would reveal what the buyer really agreed too. Telemarketing tends to be the resort of failing and/or desperate businesses and the practice of those skilled in unctuous, importunate solicitation. Also aptly described as verbal spam when it comes to fundraising telemarketing as no call is not unsolicited. You may get caught on a cold call or enter a competition and fail to see the microscopic opt out clause. They keep calling again and again without ever asking you if that’s ok. Not even once.


Third party A person or entity which facilitates a relationship between two other persons or entities. The relationship could be a business transaction or many other processes. In this context a third party is a business operator who provides a fundraising service for a non-profit organisation. It may not be a private business as there is a developing trend of non-profit groups who do in-house fundraising to provide that same service to other non-profits and thereby acquire an additional income source. Third party fundraisers routinely make false representations in the conduct of their fundraising - by misrepresenting themselves as the charitable organisation itself. The practice is condemned in at least one code of practice that we know of but professional fundraisers continue to do it shamelessly -even the non-profit third party providers - including actually scripting the misrepresentation in the official spiels. In the mercenary environment of the fundraising call centre, telemarketers can and do say whatever it takes to get a sale and it rarely gets called to account. The development of call lists tends to gravitate to the most trusting, the most gullible, the most easily swayed and the least discerning, but still provides a good easy income for unscrupulous professional fundraisers.